Episode 339

Knocking Down False Boundaries - S7 E6

Takeaways

  • Competition is not always traditional; it can be about priority in the consumer's mind.
  • Blue Ocean Strategy encourages creating new markets rather than competing in existing ones.
  • Understanding boundaries is crucial for innovation and growth.
  • A mindset shift is necessary to break free from conventional limitations.
  • The business landscape is not as rigid as it seems; many rules are self-imposed.

📖 Buy "Blue Ocean Strategy" by W. Chan Kim | Renee Mauborgne


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Chapter Markers:

00:00 - The Nature of Competition in Business

02:21 - Understanding Blue Ocean Strategy

03:34 - Breaking Down Boundaries

07:04 - Challenging Accepted Norms

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Travis Maus

Travis Maus is the Chief Executive Officer of S.E.E.D. Planning Group is a fee-only financial planning firm with over 30 employees and locations in New York and Tennessee.

He hosts Unleashing Leadership and co-hosts the award-winning Ditch the Suits Podcast. Ditch the Suits aim is to help listeners get the most from their money and lives.

He is passionate, unfiltered, and committed to building great businesses.