Episode 426
Utilizing Spin Offs to Protect and Grow Your Brand - S8 E33
Takeaways
- The DNA of a small giant is sticking to your purpose.
- Creating new opportunities can help retain talent.
- Spin-offs can provide growth without diluting the brand.
- Communication during crises can foster trust and loyalty.
- Maintaining brand identity is crucial for business success.
- Education can be a separate venture that supports the main business.
- Adapting to market needs can lead to innovative solutions.
- It's important to balance multiple business identities.
- Financial planning requires evolving services to meet client needs.
- Purpose-driven businesses can thrive through strategic pivots.
📖 Buy "Small Giants: Companies That Choose to Be Great Instead of Big" by Bo Burlingham
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